#1. Provides a Valuable Insurance Product Solution

Group Accident insurance fills a gap that many organizations are not even aware exists. Because these policies may provide an additional layer of financial protection against claims arising out of injuries to students, members, athletes, fans, volunteers or participants, they minimize the chance of having to pay costly sums of money out of pocket for occurrences that happen at events or on premises.

Group Accident policies can also decrease the possibility of legal action being taken against an organization for injuries related to a sponsored activity or event. Any broker or agent that provides this kind of financial protection to a client’s organization likely will be seen as a true advocate and partner in their strategic business planning and success. 

#2. Increases Agent/Broker Revenue

As an additional insurance product available to offer to your clients, Group Accident policies not only provide great value to them, but they also add additional revenue to your organization. 

#3. Helps Build & Maintain Client Relationships 

Offering your clients such an important policy as Group Accident insurance demonstrates that you understand their needs and potential financial liabilities that they face on a daily basis.

Showing concern for their best interests, as well as your expertise in the marketplace most likely will strengthen your relationship with them, which helps to form long term business partnerships. It also minimizes the chance of any competition exerting influence on your clients.  

#4. Assists in Establishing New Client Connections

Often an agent or broker who is trying to grow their business is not able to offer their services to a specific organization because of a long-standing relationship with another insurance professional. Introducing the concept of Group Accident insurance to a prospective client is a great way to begin a new business relationship, which has the potential to lead to other opportunities down the road.